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July 19, 2012 - The Dark Knight Rises / box office forecasting

Scooped on Thursday, August 9, 2012

Four years ago when The Dark Knight opened in theaters, it went on to enjoy a commanding three-day box office finale of $158.4 million dollars. Just this May, Marvel's The Avengers set a new record for the highest-grossing opening weekend ever, $207.4 million dollars.

Could lightning strike twice in the same year? Is it possible for The Dark Knight Rises to eclipse The Avengers and set a new opening weekend record?

One site is augering that TDKR will surpass Avengers, but just by a small amount. According to their weekend forecast, Box Office Mojo is predicting The Dark Knight Rises will gross $214.7 million dollars this weekend, with $30 million alone from midnight screenings held tonight.

However, the Christopher Nolan three-quel does have two unknown factors that could work against it. While it sounds ghoulish to say, the untimely death of Heath Ledger evelated the pre-release hype for The Dark Knight to stratospheric levels. Thankfully there isn't a similar tragedy to play into the buzz for Dark Knight Rises. As well, TDKR has a longer running time -- 164 minutes -- and that near three-hour running time means less shows can be squeezed into theaters.

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