Corona | Coming Attractions

How far will this ogre run?

Shrek Forever After didn't have a major drop in its second weekend out. With only a 39% falloff from its opening weekend tally of $70, the $43 million that Shrek 4 made brings its tally to $133m. It's still got to double that total figure before it equals the box office made by the first Shrek movie and at this time Shrek the Third had $70 million more to its run. $200 mil domestic is going to happen but unless this fourth and allegedly final Shrek has some serious walking legs and drops slowly weekend after weekend, it might not even limp to making the same amount the first Shrek made. See what happens when you make a weak third movie in your franchise?

And Sex and the City 2 is doing what it was created to do: open strong on its first weekend and offer something different to a targeted quadrant of moviegoers. $32.1m is the estimated take over the Friday to Sunday period, with $14 million added from midnight screenings on Thursday. Love it or hate it, the SatC franchise is still proving to be a draw for audiences.

Disney's much ballyhooed Prince of Persia came close to beating Sex but in the end the fantasy adventure came up $2 million dollars short. The abs of Gyllenhaal just couldn't best Sarah Jessica Parker and her Mahalo Blaniks.

Iron Man 2 drops 39% to #4 spot (total $274 mil), Universal's Robin Hood takes it on the chin and has a 45% fall (only $83m total so far) and Letters to Juliet is decent with $36m total against the special effects shows. Just Wright is also doing OK at #7 and Fox is trying to push Date Night to $100 million. In #9 is the MacGruber bomb ($1.4m new, $7.1 total) and tenth place is held by How to Train Your Dragon ($212 million is a good end number, ain't it?)